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What Is NPC and How Is Pinkydoll Cashing In On This Trend?
Some of us still have to work in the morning, but should we be mad at her?
This blog was formerly Erica J’s Medium. it is now revamped as a blog to share thoughts and perspectives on viral stories while keeping it clean, classy, and relevant. The writing style will remain the same. Welcome!
On my Substack, I did a 16-minute podcast on where content creation is heading and why Pinkydoll and others like her are leading the pack on this new cash cow moment.
Introducing NPC and its dolls
In my podcast, I explain that first of all, I do not know what NPC means(I now know it means Non-Playable Character). The Tik Toker sounds like a monotone, or super happy android calling out emojis like an auctioneer.
Even now, Pinkydoll(I never knew who she was before), is cashing in at $7,000 per day, announcing emojis from home right on Tik Tok, and currently her “ice-cream so good” video is going viral. The other way to go viral is to “be out of character”. In one video, Pinkydoll is distracted by her son and is caught off guard, generating over 200,000 likes. Reportedly, she spends 6 hours a day doing this.